Oxygen's "THE GLEE PROJECT" Delivers Series Highs And Grows (16%) Among Key A18-49 Demo
Oxygen's critically-acclaimed "The Glee Project" delivered series highs for Sunday's original episode in all key demos and once again grew double digits in the key demos of A18-49 and A12-24, according to Nielsen Media Research. Compared to last week's original episode (which aired on 7/10), Sunday's original grew +16% in A18-49, +13% among the coveted "The Glee Project" A12-24 demo, +8% in total viewers and +8% among W18-49.
Since its premiere on June 12th, the series has posted impressive triple and double digit growth with a +115% increase among A18-49, +136% among A12-24, +97% among W18-49 and +77% percent in total viewers.
Digitally, "The Glee Project" page on YouTube has seen 2.7 million streams and nearly 4.3 million video streams across Hulu, Oxygen.com and Oxygen.com Mobile since premiere. Also since premiere, the show site on Oxygen.com has yielded nearly 14.4M page views, ranking as the #1 show on Oxygen.com for that time period. In addition, "The Glee Project" continues to rank in the top 5 on social media index Trendrr, coming in at #3 last Sunday.
Sunday's episode, titled "Pairability," featured guest mentor Darren Criss ("Glee's" Blaine), who challenged the contenders to collaborate on duets. In the end, Matheus Fernandes (20) of Atlanta was eliminated. The remaining seven contenders will face their next "Glee"-inspired challenge on Sunday, July 24th at 9pm ET/PT. Guest mentor Max Adler ("Glee's" Dave Karofsky, the bully) teaches the contenders how to 'grin and bear it' during "Tenacity" week.
"The Glee Project" is produced by Ryan Murphy Television and Embassy Row with Ryan Murphy, Dante Di Loreto, Michael Davies and Shauna Minoprio serving as executive producers.

